Last updated: April 5, 2025
Backbone AI ("Backbone," "we," "us," or "our") is a business automation platform that provides AI-powered services including automated phone reception, lead follow-up, appointment scheduling, social media management, and related services to small and mid-size service businesses ("Clients"). Our website is located at usebackbone.online.
We collect information in the following ways:
Information you provide directly: When you sign up for Backbone, we collect your name, email address, phone number, business name, business address, and payment information. Payment processing is handled securely by Stripe and we do not store full card details.
Information from connected accounts: When you connect your Facebook, Instagram, or other social media accounts, we receive access tokens and page information necessary to post content and manage your presence on those platforms on your behalf.
Information from your customers: In the course of providing our services, we may process information about your customers including names, phone numbers, email addresses, and appointment details. This information is processed solely to deliver the automation services you have subscribed to.
Usage data: We collect standard server logs, usage analytics, and performance data to operate and improve our platform.
We use the information we collect to:
We do not sell your personal information. We share information only in the following circumstances:
Service providers: We work with third-party providers including Twilio (SMS and voice), Resend (email), VAPI (AI phone), Stripe (payments), and cloud infrastructure providers. These providers process data only as necessary to deliver our services.
Social media platforms: When you connect your Facebook, Instagram, or other accounts, we interact with those platforms' APIs on your behalf using the permissions you have granted.
Legal requirements: We may disclose information if required by law or to protect the rights, property, or safety of Backbone, our clients, or others.
We retain your account information for as long as your account is active or as needed to provide services. After account cancellation, we retain data for up to 90 days before deletion, unless a longer retention period is required by law. You may request deletion of your data at any time by contacting us.
You have the right to access, correct, or delete your personal information. You may also request that we stop processing your data or restrict how we use it. To exercise these rights, contact us at [email protected].
We implement industry-standard security measures to protect your information, including encryption in transit and at rest, access controls, and regular security reviews. No system is completely secure, and we cannot guarantee absolute security.
Our platform may contain links to third-party websites or services. We are not responsible for the privacy practices of those third parties and encourage you to review their privacy policies.
We may update this Privacy Policy from time to time. We will notify you of significant changes by email or through the platform. Continued use of Backbone after changes constitutes acceptance of the updated policy.
If you have questions about this Privacy Policy or how we handle your data, contact us at: